FOR BDRS

Run your outbound.

This is the seat that fills the funnel. Open to a ranked sourcing board — who to hit today, ordered by ICP grade and account heat, no open opp in the way. Work them through a channel-aware sequence that lands as CRM tasks, never auto-sent. Book the meeting, then hand it to the AE with the context already written.

Find the outbound seat in the city

The BDR seat is the least-built lens — this is the designed board, not a screenshot. Ranking runs on the engine.

THE OUTBOUND MOTION

Source, work, book, hand off.

One straight line from a graded account to a booked meeting on the AE's calendar. Every step is a move Goose logs to the CRM — nothing sits without a next action.

01 · Sourcing Board

Who to hit today

ICP grade, account heat and a no-open-opp filter collapse into one ordered list. The A-fit accounts with rising signal float to the top — a morning to-do, not a report to read. Ranking needs the engine.

02 · Outbound

Sequence that logs, never sends

A channel-aware step composer — email, LinkedIn, call — writes every touch as a CRM task on your list. The composer ends at “log the task,” on purpose. Goose deploys tasks; it never sends.

03 · Meetings

Set an outcome, then convert

Booked meetings land in a needs-outcome bucket with inline chips. When one qualifies, convert it straight to an opportunity — no meeting drifts without a decision behind it.

04 · Hand-off

Clean pass to the AE

Search the lead or contact, attach a deal, and book onto an AE's calendar with the context already written. The hand-off carries what the AE actually wants — not a bare calendar hold.

05 · The 1:1

Coaching that carries forward

A manager↔BDR 1:1 doc with where-you-stand, carry-forward commitments and follow-through. The BDR 1:1 is still coming together — making its suggestions actionable is on the eval tail.

THE SURFACE

The sourcing board, drawn honestly.

There's no polished BDR screenshot to show — this is the least-built lens, and we'd rather draw the designed motion than fake a screen. Here's the board: the ranked targets, and the next task waiting on each one.

GOOSE // SOURCING BOARD SYNCED
#AccountFitWhy nowNext step
1 Argon Systemsindustrial automation · 420 emp A hiring RevOps · signal rising · no open opp Email · step 1
2 Ferrous Workslogistics · 640 emp A whitespace · stack match · lookalike of top retainer LinkedIn · step 2
3 Delta Cartagefreight tech · 210 emp A re-graded up · new funding · champion identified Call · step 3
4 Quarry Clouddata infra · 300 emp B stack adopted last quarter · usage climbing Email · logged
5 Meridian Gridenergy · 1,100 emp B right size + region · legacy stack · warm referral Email · step 1
→ every step writes an Task to the CRM · never sends illustrative data
STATUS — STRAIGHT TALK
Live Outbound composer

Channel-aware steps that log CRM tasks. Built and interactive in the product mockup.

Live Meetings & convert

Needs-outcome bucket, outcome chips, qualified → opportunity. Built.

Live Book & hand off

Lead/contact picker, attach-a-deal, AE calendar booking with context. Built.

Engine Target ranking

ICP score + heat + no-open-opp ordering. Needs the PipelineOS scoring engine to be real.

Engine 1:1 actions

Making the BDR 1:1's suggestions clickable is on the eval tail.

honest by design
Live — built & interactive in the product Engine — needs the PipelineOS scoring/ingestion backend

HOW IT FITS

The same graded book, pointed at the top of the funnel.

The BDR isn't running a different system. It's the same accounts the AE and the manager see — same ICP grades, same trust score — just framed for the seat that opens the door.

One book, three seats

An A is an A everywhere

The grade the manager runs territory on and the AE works a book on is the same grade that ranks your sourcing board. When it re-grades up overnight, it climbs your list too.

Write-back, never send

Goose deploys tasks to the CRM

Every sequence step becomes a Task on the account — visible to the AE, the manager, and the timeline. Goose never fires the email itself. You stay in the loop; the CRM stays the record.

Clean at the seam

The hand-off the AE wants

When you book, the lead or contact is already attached to a deal with the why-now written down. The AE picks it up mid-context — no re-discovery, no cold restart.

Runs on the Goose Engine. Ranking, heat and grade come off the same engine that powers ICP and Forecasting. Turn the BDR seat on the week you staff it — the graded book is already there.

THE SHAPE OF IT

One line, from grade to meeting.

1
ranked board every morning
3
channels, one composer
100%
of touches logged, never sent
0
cold hand-offs to the AE

// illustrative — the BDR lens is the least-built seat; the sourcing rank rides the same engine as ICP

THE OTHER SEATS

Same chassis, different seat.

The BDR fills the funnel; the AE works the book; the manager runs the org. One source of truth underneath — see how it reframes.

All three lenses ICP grading Plays

Point the board at your funnel.

See your own accounts ranked into a sourcing board in a 30-minute walkthrough. We'll wire a sandbox, show the outbound composer, and pass a booked meeting clean to an AE.

Get a demo See pricing

// the BDR seat is the newest lens — we'll show you exactly what's live and what still needs the engine.

duck, duck — go find your Goose